Emotional states in a retail context : Some specificities that retailers must take into account

V. Plichon; Marie-Christine Lichtlé; Patrice Cottet

Conference papers

Emotional states in a retail context : Some specificities that retailers must take into account

V. Plichon ¹ Marie-Christine Lichtlé ² Patrice Cottet ³

1 VALLOREM - Val de Loire Recherche en Management

2 MRM - Montpellier Research in Management

3 URCA - Université de Reims Champagne-Ardenne

Document type :

Conference papers

Domain :

Humanities and Social Sciences

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https://hal-univ-tours.archives-ouvertes.fr/hal-03563131
Contributor : Véronique Plichon Connect in order to contact the contributor
Submitted on : Wednesday, February 9, 2022 - 2:34:46 PM
Last modification on : Tuesday, July 5, 2022 - 8:54:04 AM

Emotional states in a retail context : Some specificities that retailers must take into account

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Emotional states in a retail context : Some specificities that retailers must take into account

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